Course Cost
Semester: Spring 2025Credit Hours: 3.0
Some sections may include additional fees
Learn more about residency, cost and payments
This course seeks to make a connection between customer behavior principles and the elements of marketing strategy. Customers, both in the household and the business market, are examined. Consumer behavior looks at culture demographics, psychographics and other factors that influence decision making.
| Status | Days | Times | Location | Instructor | Meeting Times | Duration | Books / Materials | Ticket # | CRN |
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| Open | - |
Course Location
OnlineInstruction occurs exclusively online, through the Canvas learning management system, for the duration of the course. Online courses are delivered in an asynchronous manner, which means that students learn from instruction, such as prerecorded video lessons and assigned learning tasks, that is not delivered in-person or in real-time. |
Clements, Andy | Standard 16-Week | Available Dec. 9 |
252MKT260.920
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